AdMax Managing Director for Indonesia and Malaysia joins iProperty Group as Country Manager in Indonesia

Monday December 12th – iProperty Group Ltd, the owner of Asia’s No. 1 network of property portal sites under the iProperty brand (, today announced that Peter Goldsworthy has joined as Country Manager for the Indonesia business, which operates the market leading portal ‘’ and the number 3 ranked portal Peter was most recently Managing Director for Indonesia and Malaysia for the AdMax Network during which time he was responsible for the significant growth in online advertising revenues and market share. Peter also brings with him a deep and intimate understanding of the Indonesia operating environment having been based in Jakarta since July 2007.

Peter will contribute extensive experience in the areas of sales and marketing as well as having developed a significant network within the online advertising industry in Indonesia. Peter will also add significant leadership to the Indonesia business and the iProperty Group as a whole. Peter holds an MBA from the RMIT University.

“We are very excited that Peter has agreed to join our Indonesia business where we operate the leading property portal ‘rumah123’. He brings with him a delightful mix of skills and capabilities that are extraordinarily well suited to our business. His business acumen combined with his local network and understanding of the Indonesia market is the perfect fit the business,” said Shaun Di Gregorio, Chief Executive Officer of the iProperty Group.

“I am excited to be joining the iProperty Group as Country Manager for Indonesia. Having spent the past 5 years working out of Jakarta I have a real feel for the market and the timing of this opportunity was a perfect fit. ‘rumah123’ is already the market leader and i am both excited and determined to take the business to even greater heights” said Peter.